Virtual Series
At the start of the pandemic, we knew that our physical events would be going away. We quickly came up with a series of virtual events to replace many of our in-person events. The three branded series focussed around the expertise of our customers, the product knowledge of Medallia thought-leaders, and the advice of industry experts.
My Role: Creative Director
The Team: Our in-house creative team did the design work led by our Art Director. We worked with a motion graphics freelancer for the bumpers. For concepting and execution, we worked closely with the Field Marketing and Events teams.
Customer webinar series
A virtual series where Medallia customers give practical advice on creating a thriving customer experience program, and share learnings.
Product innovation series
Led by Medallia product team, experts give hands-on product advice on how to get more out of Medallia.
Thought leadership podcast
A series of interviews with thought leaders and thinkers, facilitated by Medallia.
MasterCast: Customer Webinar Series
MasterCast Bumper
PowerUp: Product Innovation Series
PowerUp Bumper